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https://www.nationaljeweler.com/articles/2082-study-51-percent-of-millennial-women-buy-jewelry-for-themselves
Aug 10, 2018 · New York—Millennial women who purchase jewelry for themselves present a unique opportunity for luxury brands looking to reach Generation Y, a recent survey conducted by MVI Marketing shows. A total of 1,001 women between the ages of 25 and 40 located in the United States and with a household income of $75,000 or higher completed the survey ...
https://fsilverman.com/millennials-jewelry-heres-theyre-buying-theyre-wearing/
Millennials as a whole aren’t generally sold on special occasion jewelry. They tend to prefer investing in pieces they’ll wear to work, to the beach with the kids, or on a Friday night out on the town. Millennials are also more interested in buying pieces for themselves, rather …Estimated Reading Time: 3 mins
https://www.jckonline.com/editorial-article/millennials-jewelry-lab-growns/
Aug 09, 2018 · A new study by MVI Marketing, “The Luxury Growth Demographic of Opportunity,” surveyed 1,001 female respondents aged 25–40 (millennials) with a household income $75,000 or higher about their brand and buying predilections when it comes to jewelry, shoes, and hotels.. Here’s what the study found in the jewelry category. More than 51 percent of respondents said they purchase jewelry …Estimated Reading Time: 3 mins
https://www.nationaljeweler.com/articles/2173-platinum-guild-international-survey-shows-self-purchasing-is-on-the-rise
Dec 15, 2020 · Men, meanwhile, overwhelmingly purchased jewelry for their significant others or spouses (74 percent) if not self-purchasing. PGI revealed that 63 percent of Generation Z consumers surveyed had purchased jewelry for themselves within the last two years, compared with 45 percent of Millennials, Gen Xers and Baby Boomers.
https://fashionedits.com/how-millennials-are-changing-the-fashion-jewelry-industry/
How Millennials are Changing the Fashion Jewelry Industry. The term “millennial” has stuck around as a label for those born between 1980 and 1995. This generation is known for growing up in the digital age, but are not true “digital natives since they did not grow up with the level of technology and communication access we enjoy today ...
https://fashionista.com/2017/12/fine-jewelry-industry-millennials
Dec 15, 2017 · A Case Study. Aware of its troubles, Tiffany & Co. has spent the past couple of years aggressively going after millennials and shifting its retail and marketing efforts to appeal to modern jewelry ...
https://instoremag.com/what-jewelers-must-understand-about-millennials-and-8-other-takeaways-from-ags-conclave/
Apr 26, 2018 · In fact, millennials, who are now 24 to 38 years old, are much more likely to buy diamonds than any older generation, according to research from the Diamond Producers Association. Millennials spent $16 billion on diamonds last year, of which 50 percent was wedding and engagement jewelry. There are big numbers there, and big opportunity.
https://whydoeseverythingsuck.net/blog/jewelry-industry-statistics/
Jul 22, 2021 · China and India account for 57% of the global gold consumption. Silver anklet demand rose 108% compared to the previous year. Over 51% of women aged 25–40 buy jewelry for themselves. 86% of engagement rings sold in 2020 had a diamond center stone. The costume jewelry market is expected to reach $52.4 billion by 2025.
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